O&B Style - BFG iTech | Custom Innovative Solutions for Business | Process Automation

O&B Style

USA

4 members

2020

1 months

Beauty Industry

USA

4 members

2020

1 months

Beauty Industry

USA

4 members

2020

1 months

Beauty Industry

About

What is O&B Style?

O&B Style is a European Spa & Beauty Salon – Boutique, modern version of the traditional salon. They offer a totally different and new experience to a typical salon visit, however no digital experience.

Problem

O&B Style did not have a website to showcase their services, which was an obstacle for their growth. They used to accept clients requests explicitly by phone or personal visits to the salon. Obviously, O&B needed a platform where their potential clients could learn about their services and schedule the visit online, a platform that would help them scale, because with no online presence nowadays no business can evolve and prosper.

Solution

A stylish business needs stylish solutions. Therefore, we made a site with an appealing design, full service descriptions and booking option. We also set up the automation of the booking process.

The website is fast and compact, because we had to show the user the brand and its services. We used as much content as possible in small spaces that can be conveniently scrolled and viewed. We made it easy to interact with the website, so that any user could effortlessly book an appointment and be happy about the experience with the boutique’s website.

After all, when it comes to health and beauty, it must be seen.

What were the problems?
What was done!?
Identification of business
Branding that built professional Identification of the business
Absence of the company’s online presence & resources
Designed & Developed a great professional Website, and created Social Media Accounts that liquidated Absence of the company online
Low level of trust based on absence online presentation of the company
Provided solution in having a representable “online face” that eliminated low levels of trust.
Lack of the online business strategy
Created a professional digital marketing strategy that excluded the Lack of business development goals online.
Inexisting of Business listing & Search Optimisation
Making and setting up vital online accounts we solved the problem with Business listing & Search Optimisation.
Old methods of communication and absence of automated tools.
Implementation of CRM system and Integrations of third-party APIs, provided strong, effective methods of communication, and automation of a lot of business processes.
Low conversion rates
Existence of high-tech helpful features and solutions eliminated Low conversion rates
Incorrect spending money
Professional, targeted Ads Campaigns optimized customers budget.
What were the problems?
Identification of business
Absence of the company’s online presence & resources
Low level of trust based on absence online presentation of the company
Lack of the online business strategy
Inexisting of Business listing & Search Optimisation
Old methods of communication and absence of automated tools.
Low conversion rates
Incorrect spending money
What was done!?
Branding that built professional Identification of the business
Designed & Developed a great professional Website, and created Social Media Accounts that liquidated Absence of the company online
Provided solution in having a representable “online face” that eliminated low levels of trust.
Created a professional digital marketing strategy that excluded the Lack of business development goals online.
Making and setting up vital online accounts we solved the problem with Business listing & Search Optimisation.
Implementation of CRM system and Integrations of third-party APIs, provided strong, effective methods of communication, and automation of a lot of business processes.
Existence of high-tech helpful features and solutions eliminated Low conversion rates
Professional, targeted Ads Campaigns optimized customers budget.
Read more
Hide

UX/UI Design

Description

Creating the design of the website for O&B Style we kept it mind its main purpose — making a customer book the appointment. In order to reach the main goal we used bright contrast colors and fonts.

All the site's content — photos, videos, and more — is neatly integrated with close-up shots highlighting the services of the boutique.

The design is attractive and concise, so that users had the best experience using it.

Font:
Colors:
Full view

Mobile - 375px​