Griffon socks

Griffon socks

EU

4 members

2020

2 weeks

Ecommerce

About

What is Griffon Socks?

Griffon Socks is a family business with a dream to create quality and beautiful socks and a few other items of clothes. Simple, but decently crafted product, that needs a decently crafted online presence in the form of a web-site.

Problem

The company needed to reach a new level, because at first it was just an Instagram store. Therefore, the creation of a large online store is a necessary measure that significantly increases sales volumes.

An online store on Instagram is a good way to start a business, but if you want to scale, you just need a full-fledged online platform to distribute your product further.

The site is another level of business development, especially the product business. An Instagram store can lose a significant percentage of potential customers simply because of limitations in functionality, filtering and product ordering. A full-fledged site can easily fix this.

Solution

A full-fledged online store was created on the website. The site provides complete concise information about the brand, but its main function is a convenient structure for the company's products. Website helps to quickly order and pay for the order.

We helped consolidate the company's products in one store and provided detailed information about the products and the user interaction with them. The new site increased targeted appeals and visits to the company's resources.

A few months after the launch of the site, the company's sales increased several times. Employees received a convenient feedback form and can conduct productive communication with both regular and potential customers.

What were the problems?
What was done!?
Identification of business
Branding that built professional Identification of the business
Absence of the company’s online presence & resources
Designed & Developed a great professional Website, and created Social Media Accounts that liquidated Absence of the company online
Low level of trust based on absence online presentation of the company
Provided solution in having a representable “online face” that eliminated low levels of trust.
Lack of the online business strategy
Created a professional digital marketing strategy that excluded the Lack of business development goals online.
Inexisting of Business listing & Search Optimisation
Making and setting up vital online accounts we solved the problem with Business listing & Search Optimisation.
Old methods of communication and absence of automated tools.
Implementation of CRM system and Integrations of third-party APIs, provided strong, effective methods of communication, and automation of a lot of business processes.
Low conversion rates
Existence of high-tech helpful features and solutions eliminated Low conversion rates
Incorrect spending money
Professional, targeted Ads Campaigns optimized customers budget.
What were the problems?
Identification of business
Absence of the company’s online presence & resources
Low level of trust based on absence online presentation of the company
Lack of the online business strategy
Inexisting of Business listing & Search Optimisation
Old methods of communication and absence of automated tools.
Low conversion rates
Incorrect spending money
What was done!?
Branding that built professional Identification of the business
Designed & Developed a great professional Website, and created Social Media Accounts that liquidated Absence of the company online
Provided solution in having a representable “online face” that eliminated low levels of trust.
Created a professional digital marketing strategy that excluded the Lack of business development goals online.
Making and setting up vital online accounts we solved the problem with Business listing & Search Optimisation.
Implementation of CRM system and Integrations of third-party APIs, provided strong, effective methods of communication, and automation of a lot of business processes.
Existence of high-tech helpful features and solutions eliminated Low conversion rates
Professional, targeted Ads Campaigns optimized customers budget.
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UX/UI Design

In the design were used the main colors of the logo, which keeps consistency with the branding of the company. Modern hover effects and fonts were used, which corresponds to the style of the company. The font is a mix of minimalism and modernity, which is inherent to the e-Commerce theme
Font
Griffon socks
Color
Griffon socks
Griffon socks Griffon socks Griffon socks
Full view

Mobile - 375px​

Griffon socks